- Accounting / Finance
- Business Development / Sales
- Data & Analytics
- Developer/Engineer (16)
- HR / Recruiting / Staffing
- Marketing / Advertising / PR
- Operations (5)
- Project Management
- Software Engineering
Paid Search Associate at Modernize
What we’re looking for:
Modernize is looking for a Paid Search Associate to support the Marketing team in acquiring quality homeowner leads through Google Adwords, Microsoft Bing, and Yahoo Gemini Search. This role is a great opportunity to get first hand experience with digital marketing and paid search. The ideal candidate will have a background in writing and data analysis (Excel) with a desire to establish a career in digital marketing.
- Develop a strong understanding of digital marketing with a focus in paid search.
- Write and test compelling ad copy in Google Adwords, determine winners and sync changes to Bing and Yahoo.
- Learn to take ownership of existing campaigns and help grow them to exceed revenue and profit targets.
- Conduct weekly performance reviews with your manager to discuss strategies and opportunities
- Help troubleshoot fluctuations in conversion rate, CTR, quality score, etc.
- Continually seek growth opportunities through testing, experimentation, and data analysis
- Identify and suggest ways to make team workflows and processes more efficient
What You Will Need:
- 1 years experience in digital marketing, bonus points for Adwords experience
- Intermediate knowledge of Microsoft Excel (e.g. pivot tables and vlookups).
- Candidates with strong academic, extracurricular accomplishments preferred
- Experience with copywriting strongly preferred
- Desire to establish a career in digital marketing
- Working knowledge of website analytics and business intelligence tools (Qlikview, Google Analytics).
- Bachelor’s degree is required. Major/minor in Math, Statistics, Marketing, Web Technologies or related field is preferred.
Who You Are:
- Motivated professional with a desire to constantly learn and grow your skill set.
- A self-starter and a persistent problem solver.
- Extremely detail oriented with an analytical mentality
- Able to thrive in a fast-paced, results driven environment.
- Excellent verbal and written communication skills