Digital Marketing Specialist at Modernize

Category: Marketing / Advertising / PR
Location: Austin, Texas
Description:

What we’re looking for:

Modernize is looking for a Digital Marketing Specialist to help the Marketing team acquire quality homeowner leads through Google Display and other networks.

What you’ll be doing:

  • Provide daily performance summaries and analysis to justify budgeting and strategy changes
  • Create and test all steps in the homeowner advertising experience to improve campaign conversion rates and lead quality
  • Drive the exploration and execution of new display channels and campaigns for acquiring homeowner leads in target markets
  • Collaborate with internal stakeholders to assist in meeting various company initiatives
  • Provides strategic direction and manage day to day bidding and targeting for digital display marketing efforts and budgets

Who you are:

  • You enjoy solving open-ended problems through strategic idea generation and testing
  • You have experience making decisions based off data analysis
  • You are a self-motivated and detail-oriented person
  • You have a strong background and passion for helping companies grow via digital display marketing

What you will need:

  • Marketing or Advertising degree preferred
  • Strong verbal and written communication skills
  • 3 – 5 years managing digital display marketing campaigns
  • Must be able to travel to downtown Austin daily